Case Study.
The Founder: Craig had grown Hyble (a leading MarTech platform supporting the biggest brands in the alcbev industry) into a 100-person, £10 million-revenue company and had just landed a ‘whale’ in the US.
The Challenge: Hyble already had a solid product, loyal clients & good momentum. But to reach the next milestone, he needed further investment, a stronger focus on enterprise reach, higher brand visibility & more A-players to get sh*t done.
The Partnership: What started as a conversation about LinkedIn, turned into several months supporting Craig & the C-Suite with building brand awareness through socials, press and speaker events. Building a targeted US-focused database of over 6k, leading on outbound sales, and bringing AI automation to increase efficiencies.
The Outcome: During my time Hyble has won multiple industry-recognised awards, reached 96% engagement on LinkedIn, secured follow-on investment from BGF and opened doors with new enterprise clients.
“We finally look, and operate like the market leader we always aimed to be. Awards, press and investor interest are compounding, and for the first time in years I’m not buried in the weeds. Charlie thinks like a founder, she jumps on stuff quickly and with ease. ”